SIXTH Digital Transformation Conference Call for paper “THE EMERGING ROLE OF GENERATIVE ARTIFICIAL INTELLIGENCE IN BUSINESS”

Organizzatori: Cristina Mele, University of Naples Federico II; Tiziana Russo Spena, University of Naples Federico II; Marco Tregua, University of Naples Federico II; Giovanni Battista Dagnino, University of Rome LUMSA

Date e luogo: 8 and 9 February 2024 – University of Naples Federico II Complesso Ss. Marcellino e Festo Largo S. Marcellino – 80138 Naples

Descrizione: AI it has started permeating profoundly all business activities as well as management scholarly debate. Potential of Generative Artificial Intelligence (GAI) tools have recently been stressed by scholars and, most of them, spotted GAI effects in several business domains, calling for further research especially as soon as empirical evidence will be available. As such, this workshop call for papers addresses the understanding of what is next in the implementation of GAI in many business domains.

Deadline: Submission deadline: 15th December 2023  Email your contribution to: digitaltran@lumsa.it

Notification of paper acceptance: 12th January, 2024

Conference Registration 15th January, 2024

Conference dates: February 8-9, 2024 Naples

Link: https://www.giovannibattistadagnino.eu/research/new-sixth-digital-transformation-conference-the-emerging-role-of-generative-artificial-intelligence-in-business-university-of-naples-federico-ii-8-9-february-2024/