{"id":10966,"date":"2026-09-21T10:56:56","date_gmt":"2026-09-21T08:56:56","guid":{"rendered":"https:\/\/societaitalianamanagement.it\/?p=10966"},"modified":"2026-09-21T11:10:58","modified_gmt":"2026-09-21T09:10:58","slug":"tpm-conference-2026-shaping-the-future-beyond-clicks","status":"publish","type":"post","link":"https:\/\/societaitalianamanagement.it\/en\/tpm-conference-2026-shaping-the-future-beyond-clicks\/","title":{"rendered":"TPM Conference 2026 \u2013 Shaping the Future Beyond Clicks"},"content":{"rendered":"<p><span style=\"font-family: verdana, geneva, sans-serif;\"><strong>Organizers:<\/strong> Technology Management &amp; Performance Marketing Conference, con il patrocinio della Societ\u00e0 Italiana Management (SIMA)<\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif;\"><strong>Dates and place: <\/strong>9 ottobre 2026 \u2013 Universit\u00e0 degli Studi di Napoli \u201cParthenope\u201d &#8211; Sede di Villa Doria d\u2019Angri<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: verdana, geneva, sans-serif;\"><strong>Description:<\/strong>:\u00a0<\/span>La prima edizione della Technology Management &amp; Performance Marketing (TPM) Conference nasce con l\u2019obiettivo di promuovere il confronto tra mondo accademico, imprese e professionisti sui temi della trasformazione digitale, della gestione delle nuove tecnologie e del performance marketing.\u00a0La Conference approfondir\u00e0 strategie, strumenti e modelli innovativi orientati al raggiungimento di obiettivi misurabili attraverso indicatori quali CPA, CPC e ROAS, offrendo un\u2019occasione di dialogo sull\u2019impatto delle tecnologie sulle strategie di marketing e sulle performance aziendali.\u00a0Gli abstract dovranno essere inviati all\u2019indirizzo: andrea.gargiulo@phds.uniparthenope.it. Le indicazioni relative alla successiva presentazione dei full paper e alle opportunit\u00e0 di pubblicazione saranno comunicate in una fase successiva.<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: verdana, geneva, sans-serif;\"><strong>Deadline: <\/strong>Apertura della Call for Paper: 13 luglio 2026<br \/>\nScadenza per l\u2019invio degli abstract: <b>proroga della deadline <\/b><\/span>Scadenza definitiva invio extended abstract: <strong>30 Settembre 2026<\/strong><\/p>\n<p style=\"font-weight: 400;\">Registrazione dei partecipanti <strong>da effettuare entro il 30 settembre 2026<\/strong> al seguente link: <a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSe5-nQZ18BViiyZZzlm07ku7iIfqCHklm1dFlcbJhCzId0KsA\/viewform?usp=header\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSe5-nQZ18BViiyZZzlm07ku7iIfqCHklm1dFlcbJhCzId0KsA\/viewform?usp%3Dheader&amp;source=gmail&amp;ust=1790066217204000&amp;usg=AOvVaw3t8gGnhKzLmWOKjti2SXNm\">https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSe5-nQZ18BViiyZZzlm07ku7iIfqCHklm1dFlcbJhCzId0KsA\/viewform?usp=header<\/a><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: verdana, geneva, sans-serif;\">Convegno: 9 ottobre 2026<\/span><\/p>\n<p><span style=\"font-family: verdana, geneva, sans-serif;\"><strong>Link: https:\/\/lnkd.in\/dPxjDU7i <\/strong><a href=\"https:\/\/societaitalianamanagement.it\/wp-content\/uploads\/2026\/09\/Call-for-paper_TPM-2026__.pdf\">Cfp_TPM_2026<\/a><\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Organizzatori: Technology Management &amp; Performance Marketing Conference, con il patrocinio della Societ\u00e0 Italiana Management (SIMA) Date e luogo: 9 ottobre 2026 \u2013 Universit\u00e0 degli Studi di<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":5809,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[24],"tags":[],"class_list":["post-10966","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-workshop-e-convegni"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.3 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>TPM Conference 2026 \u2013 Shaping the Future Beyond Clicks - SIMA - Societ&agrave; Italiana di Management<\/title>\n<meta name=\"description\" content=\"Organizzatori: Technology Management &amp; Performance Marketing Conference, con il patrocinio della Societ\u00e0 Italiana Management (SIMA) Date e luogo: 9\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/societaitalianamanagement.it\/en\/tpm-conference-2026-shaping-the-future-beyond-clicks\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TPM Conference 2026 \u2013 Shaping the Future Beyond Clicks\" \/>\n<meta property=\"og:description\" content=\"Organizzatori: Technology Management &amp; 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